Resume & Experience

Digital Coordinator - May 2023 - Present

Digital Content Fellow - Jan. 2023 - April 2023

Digital Content Intern - Aug. 2022 - Dec. 2022

I work on developing content and industry research for new strategic campaigns. I write organization newsletters and emails for various clients and develop industry-specific blogs. I also work on website development and creating web-specific content.

I manage social media platforms for various clients, including creating content (graphics and written content), and analyzing and reporting insights and essential metrics to help form future strategies.

Client industries: Philanthropy, Public Affairs, and State Industry

Graphic Design Jan. 2022- Present

I currently freelance with my Indesign and graphic design skills. I have created numerous promotional flyers for camps, informational events and more. Plus, I have designed various forms and organizational resources through Indesign.

Researcher -  Aug. 2021 - Dec. 2021

My team and I developed an in-depth research campaign to increase the effectiveness of Second Wind's communication to its targeted publics and to expand its donor base. Throughout this campaign, I conducted secondary and primary research, including in-depth interviews, an online survey and a social media audit.

Social Media Consultant- Oct. 2022 - May 2023

As part of my Master's research project, I created a social media campaign for the band stepmom, specifically aimed at awareness and Gen Z parasocial relationships.

The campaign included a social media audit, competitor analysis, a SWOT table, a Q-sort public analysis, target personas, positioning, objectives, tactics, and  a three-month social media calendar. 

Research & Digital Content - Jan. 2022 - May 2022

I have worked on in-depth research on the importance of TikTok, including a digital survey, to create a pitch for OAR. For Toast, I have helped brainstorm a number of PR events for their clients. I have made social media graphics for Dress for Success.

Clients: Univerisity of Oklahoma Admissions and Recruitment, Toast Media, & Dress for Success

Social Media Manager - Jan. 2021 - May 2021

Through a class project, I worked with a team of peers to create a social media campaign for the Centennial anniversary of the Tulsa Race Massacre for the Greenwood Cultural Center. I helped create two months worth of frequent content for a multitude of social media platforms as well as cultivated some research projects to strengthen our posts.

Community Fellow - May 2022 - July 2022

During my time with Sunbeam, as it's Inasmuch Community Fellow, I worked on developing Sunbeam's social media strategy and plan to increase awareness and action, especially to drive support for the various programs. My social media work included creating graphics, photoshop, and writing captions.  I also wrote numerous press releases and worked with local media (both radio and TV) to expand the organizational reach. In addition to my social media design work, I designed various promotional items including t-shirts, buttons and stickers. I was also able to learn more about various volunteer software such as Salsa CRM. 

Account Executive & Writing Director - Jan. 2022 - May 2022

My team and I are creating a year-long campaign spanning through the research, planning, implementation and evaluation phases. I have conducted primary research through an online survey and A/B testing, as well as in-depth secondary research. I have dictated the goals, objectives and positioning for this campaign. I am also creating several tactics including a series of target social media posts (for a variety of platforms), press releases and media advisories.